TV 3.0 Project

The analog TV (that we conventionally call “TV 1.0”), which started in Brazil in 1950, was black and white with monophonic sound.

Then, some backward-compatible improvements (that we conventionally call “TV 1.5”), such as color (in the 1970s), stereo sound and closed caption (in the 1980s) were added to it.

From 2007, the first generation of Digital Terrestrial Television (that we conventionally call “TV 2.0”) was introduced in Brazil, bringing high-definition video, surround sound, mobile reception, and interactivity.

Since then, the technological landscape changed a lot. Based on this technological landscape, the SBTVD Forum recognized the necessity to evolve the SBTVD. It also acknowledged that changing the physical layer, the transport layer, and/or audiovisual coding would not be backward-compatible. Nevertheless, the transition to a new generation of Digital Terrestrial Television is a long process, based on the investments required for both broadcasters and consumers and the expected life span of TV transmitters and receivers. It was, therefore, deemed necessary to increase the life span of the existing Digital Terrestrial Television system as much as possible through a backward-compatible evolution (a project we called “TV 2.5”) and to start the development of the next generation Digital Terrestrial Television system (the project we called “TV 3.0”).

The “TV 2.5” project comprised two aspects: broadcast-broadband integration and audiovisual quality. The first aspect involved the development of a new receiver profile for the middleware Ginga (receiver profile D, a.k.a. “DTV Play”), addressing use cases such as on-demand video, synchronized companion device, audiovisual enhancement over the Internet and targeted content. The second aspect was addressed through the introduction of three new optional immersive audio codecs (MPEG-H Audio, E-AC-3 JOC, and AC-4) while retaining MPEG-4 AAC main audio for backward-compatibility, and through the introduction of two new optional HDR video formats (SL-HDR1 dynamic metadata and HLG “preferred transfer characteristics” signaling) while keeping MPEG-4 AVC (H.264) / 8-bit / BT.709 / 1080i for backward-compatibility. The revision of the SBTVD standards containing both “TV 2.5” aspects has already been published (available at

For the “TV 3.0” project, the SBTVD Forum, after agreeing on its requirements (use cases and corresponding technical specifications), decided to release a Call for Proposals for any interested organization to submit its proposed candidate technologies for any of the system components or sub-components.



The deadline for Phase 1 responses regarding the Over-the-air Physical Layer, Transport Layer, Video Coding, Audio Coding, and Captions expired on 30 November 2020. The deadline for Phase 1 responses, regarding Application Coding expired on 26 March 2021.



The Call for Proposals received in total, considering its 6 system components (Over-the-air Physical Layer, Transport Layer, Video Coding, Audio Coding, Captions, and Application Coding), 36 responses from 21 different organizations worldwide. Some similar proposals were merged for the sake of Phase 2 testing and evaluation, resulting in the following 32 candidate technologies:


Over-the-air Physical Layer

Candidate TechnologyProponents
Advanced ISDB-TDiBEG
5G Broadcast / EnTVQualcomm / Rohde & Schwarz GmbH


Transport Layer

Candidate TechnologyProponents
OTT-BOTT-Broadcast Consortium


Video Coding

Sub-ComponentsCandidate TechnologyProponents
Video Base Layer CodecAVS3DTNEL
Video Base Layer Codec
+ (multilayer) Video Enhancement Codec
VVC main / multilayerDiBEG
InterDigital / Ateme / Fraunhofer HHI
Video Enhancement CodecLCEVC (multilayer)V-Nova
Phase / Harmonic
Dynamic Resolution Encoding
(single layer)
Phase / Harmonic
HDR Dynamic Mapping CodecSL-HDR (1/2/3)InterDigital / Philips
SMPTE ST 2094-10 (Dolby Vision)Dolby
SMPTE ST 2094-40 (HDR10+)Samsung
VR CodecV3C (V-PCC / MIV)InterDigital / Philips / Harmonic / Phase
Emergency Warning System managerATSC 3.0 AEAATSC


Audio Coding

Candidate TechnologyProponents
Ateme / Fraunhofer IIS



Candidate TechnologyProponents


Application Coding

Sub-ComponentsCandidate TechnologyApplication Coding
AllAdvanced ISDB-TDiBEG
DTNEL Application CodingDTNEL
3D object-based immersive audio interactionMPEG-H AudioAteme / Fraunhofer IIS
VR / AR / XR supportGuaranáCEFET/RJ
voice interaction
gesture interaction
multimodal interaction
multi-user identification support
multi-user interaction support
sensory effects
geolocation APIGinga support for geolocation, SVG and SSMLUnB


Phase 2 tests are expected to be performed in the second half of 2021. Once finalized, the testing and evaluation reports are going to be made publicly available by the SBTVD Forum.

The “TV 3.0 CfP Phase 2 / Testing and Evaluation” document provides further information and requirements for Phase 2, along with the test procedures for evaluating and comparing the proposals of candidate technologies and instructions on providing Phase 2 responses.


The current “TV 3.0 CfP Phase 2 / Testing and Evaluation” document version (15 March 2021) contains revised Video and Audio Coding test procedures (Subsections 4.4 and 4.5), a revised Phase 2 schedule in Subsection 5.1 (including the changes from the 28 January 2021 version and a new deadline for audio and video test content), a clarification of the treatment of candidate technologies that do not provide the hardware and/or software needed for tests or that provide them partially (Subsection 4.1), a clarification of the ADM definition (Section 2), an editorial correction of the Brazilian Presidential Decree number (Section 1), and two editorial corrections replacing incorrect references to figures (Subsections and It also includes the same three editorial corrections that were already present in the previous versions (28 January 2021, 14 December 2020, and 17 November 2020) compared to the first version (02 October 2020):

    1. In Subsection, the correct transmitting antenna gain is 8.9 dBd per polarization (instead of 5.9 dBd);
    2. In Subsection, Figures 39 and 40 were improperly replicated within the TC2.4 table; and
    3. In Subsection 4.7.1, Figure 45 was not properly reproduced in the PDF file.

The Phase 2 over-the-air physical layer field test will require the use of MIMO indoor antennas. The physical layer candidate technologies proponents shall provide antennas for the test, but the SBTVD Forum may use MIMO indoor antennas of other providers, as reference. The inclusion of additional antennas in the test is important to verify the reception performance using antennas with characteristics closer to what would be obtained in the end-user consumer electronics products. This information would also assist the determination of the minimum required field strength for indoor reception of the candidate technologies.

In this opportunity, the SBTVD Forum issues a Call for Prototypes of MIMO indoor antennas, for which commercial product implementations are still practically non-existent, as this innovative new technology has not yet begun to be used in Digital Terrestrial Television (DTT) transmission, except in research and development activities.

Due to the use of MIMO, the introduction of TV 3.0 will require the introduction of a new antenna at each DTT reception point, creating a great potential market for the new reception antennas.

Due to the Phase 2 schedule revision on 28 January 2021, the Call for Prototypes of MIMO indoor antennas schedule has been revised accordingly. Please note that the current document version (28 January 2021) contains a revised schedule in Section 5.